Pink Lady® Apples Find Your Fizz

The 'Find Your Fizz' campaign for Pink Lady® apples leans into the distinctive taste and “fizz” of their apples for the very first time.

The multi-channel campaign takes a fresh approach to marketing Pink Lady® apples’ unique flavour, championing individuality by celebrating those unapologetically moments of joy and mischief we often suppress. 

The campaign runs across TVC, as well as DOOH, digital and social media.