Great Minds - The Power of the Profile

As new platforms continue to emerge, algorithms change and the competition for attention spans increases, how can you make the most of your social media profile?

Join us as our social media experts explain the importance of managing your profile, how to bring a human touch to social and which B2B and B2C channels matter most. Packed full of strategic recommendations and practical advice on managing your personal brand online, this session will uncover the power of the profile.

This event took place on Thursday 1st December 2022. A recording is available here.

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