About
We are McCann Central, the UK's #1 creative community, comprising 520 people across the UK united around a common vision to build enduring brands together.
We’ve spent more than a century doing this by using one simple philosophy: Truth Well Told. It’s our belief that consumer insights based on truths are crucial to building brands that last. It’s how we taught the world to sing for Coca-Cola, told women they're worth it for L’Oréal, and developed priceless moments for Mastercard.
It has also helped our own team here at McCann Central win a host of international awards, from Effies to D&AD pencils and from the One Show to winning big at the Cannes Lions this year.
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We are proud to be part of McCann Worldgroup, the global agency network that delivers leading, culture-shaping work for many of the biggest and best-known brands on the planet. We were named #1 Most Effective Agency Network in the Global Effie Index as well as Network of the Year at both the EPICAs and the International ANDY awards, and not only did we win the most top awards at the Cannes Lions, but we launched what is now one of only two campaigns that have ever won four Cannes Grand Prix.